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BERLIN CELEBRATES IFA – The Trendshow on Kurfürstendamm

2 - 7 September, 2016 - Breitscheidplatz, Berlin

BERLIN CELEBRATES IFA – The Trendshow on Kurfürstendamm takes place simultaneously to IFA at one of the highly-frequented locations in Berlin: on Kurfürstendamm/Breitscheidplatz. The trend event in Berlin’s city center is the perfect opportunity to present your brand in a vivid and entertainment-oriented environment as well as for interactive street marketing activities.

Only once a year innovative brands, companies, products and services have the opportunity to present themselves on this public place, framed by a varied stage program and many other event actions. The international audience is invited to take part in the event interactively and to try out the innovations displayed – all free of charge. BERLIN CELEBRATES IFA gives all exhibiting companies, brands and institutions the opportunity to shape and to contribute to the event actively and thus to gain and retain even more brand fans.

Make use of the high contact potential at BERLIN CELEBRATES IFA.

Double your presence during the IFA tradeshow! The Trendshow offers you variable spaces on Breitscheidplatz and along the bustling high streets Kurfürstendamm, Tauentzienstraße and Budapester Straße. We can offer you different options, as individual as you need it: standalone space or pavilion, services for your IFA communication fee, contribution to stage program, street-promotion during the event and many more.

Download the event brochure here (PDF, 3.0 MB).

The trend-event is also ideal for your sponsoring activities. Get in touch!


AD AGENDA Kommunikation und Event GmbH
Andrej Priewe

Side fence at stadium

IFA presents the last pre-season game against FC Utrecht from The Netherlands

IFA is an official partner of 1. FC Union Berlin e.V.

1. FC Union’s summer preparation for the 2016/17 season concludes with a match against FC Utrecht on Saturday 30th July. IFA presents this international friendly against last season’s 5th placed team in the Dutch Eredivisie a week before the season-proper starts and it is a good challenge for Union. The match kicks off at 3.30pm in Berlin’s An der Alten Forsterei stadium.

1. FC Union’s summer pre-season traditionally ends with a game against top international opposition and in the recent years IFA has presented games against Sevilla FC, Glasgow Celtic and Crystal Palace. Keeping up with this tradition, it is fine time that a team from our Dutch neighbours visits the An der Alten Forsterei stadium.

FC Utrecht has been playing consistently in the Netherlands’ top league since their formation in 1970 finishing 5th last season and will be entering this season’s Europa League qualifiers.

“FC Utrecht has long been a renowned club in Dutch football. This game will be the highlight of our summer pre-season and also a true test of strength just before the 2nd Bundesliga gets underway. I think we can look forward to an interesting contest” Helmut Schulter, Director of Professional Football 1. FC Union Berlin.

„We are pleased and very proud to once again present famous international opposition for our partner 1. FC Union Berlin. With FC Utrecht visiting at the best time of the year we once more have exciting opposition in Berlin’s most picturesque football stadium” IFA-Director Jens Heithecker.

Pre-sales for the match start soon and further details will be released separately.