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July 12, 2018

IFA 2018: VP Amazon, Daniel Rausch on how voice is expanding and improving everyday experiences

“Voice is fundamentally improving the way we interact with technology”

Berlin, 12 July 2018 - Media and trade visitors from around the world will have the opportunity to receive exclusive, personal insights from one of the leading global players in the digital voice assistant market. Daniel Rausch, VP at Amazon, has been confirmed as the latest addition to the IFA Keynotes lineup.

From offering instant access to information and entertainment to controlling the devices around us, voice-first experiences provide the most natural and convenient way to interact with the technology in our lives. Amazon has spent years innovating to deliver voice capabilities through Alexa, and today there are hundreds of thousands of developers and device makers building Alexa experiences. As customer demand for voice-first interactions continues to grow, new advancements in machine learning, artificial intelligence, and cloud services are contributing to an ever-increasing range of Alexa capabilities for customers and new opportunities for device manufacturers and skill builders.

Learn how Amazon’s efforts to innovate on behalf of customers is driving the next generation of technology interaction – creating convenient, easy to use experiences inside and outside our homes, automobiles, and workplaces through services that are personalized and always within reach of your voice.

Saturday, 1 September 2018
10:30 - 11:15 am
Daniel Rausch
VP Amazon

IFA Berlin
IFA is the most significant trade show for consumer and home electronics and takes place from August 31 to September 5, 2018 at the Berlin Exhibition Center (ExpoCenter City). In addition, IFA Global Markets expands from 2-5 September at STATION Berlin, where buyers, OEMs and ODMs meet at Europe's largest sourcing show for the electronics sector.