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July 17, 2020

LG CTO joins IFA 2020 Special Edition to hold press conference in Berlin

The global electronics brand from South Korea, LG, will take part in IFA 2020 Special Edition and focus on the consumer situation in times of the new normal.

At the IFA 2020 Global Press Conference, P. Park, CTO and Executive Vice President of LG Electronics, will examine the changes in consumer lifestyles and introduce new consumer values under the theme of ‘Life’s Good from Home’.
"LG addresses a highely timely topic. We are very much looking forward to LG's presentation of its new ideas and products to the world public", said Jens Heithecker, IFA Executive Director.
Park will discuss the recently rising importance of the home due to increased home office situations and online education. LG plans to present unique consumer values as a consumer electronics company that encompasses both B2C and B2B aspects.
At IFA 2020 Global Press Conference, international brands will present their latest innovations to international media representatives.

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