Navigation | Page content | Additional information

Page content

Virtual Market Place®

The online exhibitor and product search engine of IFA

The Virtual Market Place®is an innovative online information and communication platform which is available to IFA exhibitors all year round where you can present information about your company and products online, 365 days a year. All products and company profiles can be continuously updated – the Virtual Market Place® editorial team is happy to offer support.

Your online entry is already included in your stand registration. For details about the specific services offered, please have a look at the Promotion Package.

Visitors use the Virtual Market Place® to prepare for and follow-up on their trade show visit.

The diversity and timeliness of the information it contains, as well as its clear, comprehensive search functions, helped establish the Virtual Market Place® as the main tool IFA visitors use to prepare for and follow-up on their visit. Visitors research exhibitors and products in the Virtual Market Place® in order to be able to optimize their trade show visit.

Your benefit: We offer your target groups an easy-to-use, reliable search portal and ensure your company a broad professional audience - before, during and after the trade show.

Here (PDF, 1.8 MB) you can find some tips as to how to set up your entry best.


By booking an upgrade you can expand your online entry and enhance the visibility of your trade show participation. Find detailed information in the order forms below.

Expand online entry (PDF, 128.3 kB)

Entry of products in the “Trends & Novelties” overview (PDF, 250.9 kB)

Publish your press releases (PDF, 200.9 kB)

Online Advertising

Put your company in the limelight with online advertising on the Virtual Market Place®. You can find detailed information on positions and prices in the media kit (PDF, 535.5 kB).

Contact the online marketing team for a personal consultation:
+49 (0)30-3038 2211 or


For further questions, please contact the editorial team:
T +49 (0)30-3038 2180
F +49 (0)30-3038 2172

Monday-Friday from 9:00 a.m. until 6:00 p.m. CET


1. For exhibitors:

Your entry on the IFA Virtual Market Place is part of your Promotion Package, which is included in the stand registration.

Content of Promotion Package

For further questions, please contact the editorial team:

T +49 30 3038 2180
F +49 30 3038 2172

Monday-Friday from 9:00 a.m. until 6:00 p.m. CET

2. For non-exhibitors:

If you are not an IFA exhibitor and are interested in a presence on the IFA Virtual Market Place, please send an email with your company information and contact details to:


Book an upgrade to expand your online entry and gain more attention.

IFA Virtual Market Place: Upgrade Promotion Package (PDF, 78.7 kB)

"NEW“ product label for Classic exhibitors or exhibitor with Classic upgrade:

Upgrade Trends & Novelties (PDF, 75.0 kB)