IFA Keynotes: Personal Insights of World-leading CEOs
Prominent international decision makers from the fields of consumer electronics, home appliances and related industries share their personal visions
The Keynotes demonstrate current and future developments of all relevant IFA segments: lifestyle, telecommunications & infrastructure, TV & entertainment and home appliances.
- Which technologies are on the verge of a breakthrough?
- What are the major industry players working on?
- What are the changes that come with general digitalization?
Around 1,400 attendees from over 60 countries joined the IFA Keynotes in 2017.
IFA Keynotes are free of charge to all trade visitors, IFA exhibitors and press.
IFA Keynotes 2017
1 September 2017
10.30 - 11.15 am
IFA Opening Keynote
Chief Executive Officer Personal Health Businesses and Chief Marketing Officer Royal Philips
"AT THE FOREFRONT OF DIGITAL HEALTH"
1 September 2017
2.00 - 2.45 pm
Executive Vice President Windows and Devices Group Engineering, Microsoft Corporation
Corporate Vice President Consumer Device Sales, Microsoft Corporation
Vice President, Partner Devices and Solutions, Microsoft Corporation
"Building the possible"
2 September 2017
2.00 - 2.45 pm
Chengdong (Richard) Yu
CEO of Huawei Consumer Business Group
"On device intelligence: mobile AI is on the way"
The IFA 2016 Keynotes are available as an online stream here.
IFA Keynote Speakers 2016
IFA Keynotes 2016 was opened by Dr. Karsten Ottenberg, CEO BSH Hausgeraete GmbH. In his keynote, he provided insights into the company’s latest visions and strategies surrounding the “Consumer Experience in the Connected Kitchen”.
Dr. Ottenberg introduced Mykie, the kitchen elf. A cute robot that could soon be standing on the kitchen table to share useful tips. Over the coming years he should make it out of the current laboratory environment and into real-life kitchens, so he can become better acquainted with other connected devices in the home and get to know his new family.
Dr. Dieter Zetsche, Chairman of the Board of Management at Daimler AG and Head of the Mercedes-Benz Cars Division held the second keynote.
Dr. Zetsche provided insights on how the car will actively enhance passengers' well-being on the road and how the car has started to turn into a mobile personal assistant. With me connect Concierge Service, motion seating, community-based parking, and smart ready to drop, Dr. Zetsche presented the car as a quality time machine.
Mark Papermaster, Chief Technology Officer AMD gave unique insights into the new era of Virtual Reality.
To Mr. Papermaster, Virtual Reality is the logical advancement of a development that has already taken us from radio, to televisions, to computers and digital connectivity. We are now standing before the path to true virtual presence. The Internet of Things (IoT) is already revolutionizing everyday life.
Harriet Green, GM, IBM Watson IoT, Commerce and Education, was speaking about "Outthink Disruption: Innovation in the era of Cognitive Internet of Things".
Miss Green shared how IoT and cognitive capabilities are improving the lives of people around the world - by enabling better design and interface, by enabling innovative new services, and by unleashing the value of ecosystems of people, devices and more.
Green brought Olli with her onto the stage at CityCube Berlin. Olli is a driverless twelve-seater minibus with an electric drive.