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Press Release

August 15, 2019

CE China 2019: Increased interest by Southeast Asian retailers and buying groups

Additional Pan-Asian retailers and trading platforms from India, Japan and Taiwan make use of international product presentations at CE China

Guangzhou/Berlin, 14. August 2019 - This year CE China, a global IFA event to be held 19 to 21 September 2019 in Guangzhou, has attracted more interest by leading retailers and trading platforms from pan-Asian markets as well as from international buyers than ever. Among them are:

Croma - Infiniti Retail (India):  The first one-of-its kind large format retail store that caters to all multi-brand digital gadgets and home electronic needs in India. Over a decade since its inception, today Croma caters to over 10 Million customers and has almost become synonymous for all electronics needs in India.

Kohinoor Electronics (India): One of the most premium and fastest growing electronics retail chain in Indian, which has a 100,000 sq. ft. of display area spread across 21 stores.

Amazon (India): Amazon.in seeks to build the most customer-centric online destination to find and discover virtually anything they want to buy online.

Tsutaya Kaden Enterprise Co., Ltd (CCC) (Japan): The Japanese Company says to be "the home appliance store where you can buy a lifestyle." In their book and cafe space, they offer various kinds of lifestyles. It is a place full of art and technology, where you can purchase not only home appliances but also design goods, books, and sundries to add spark to your everyday life.

Senao (Taiwan): Senao is the largest distributor for handheld devices in Taiwan with integrated marketing of consumer electronic products. Since Chunghwa Telecom became a major shareholder in 2007, Senao has set up distribution points at Chunghwa Telecom’s authorized stores and customer service centers throughout Taiwan, offering instant and accessible services.

PC Home Online (Taiwan): Founded in 1996, PChome Online incorporated (henceforth PChome Online) in July 1998. Over ten years in business, PChome Online is now one of the leading e-commerce service groups that cover almost every important aspect of the industry.

CE China already succeeded in attracting leading Chinese retailers, including Suning and Alibaba's Tmall. Together with international retail representatives and international brands they will create an efficient platform and excellent networking opportunity for the whole industry.

CE China 2019 is the leading trading hub and outstanding gateway for the CE industry to China.  As part of the IFA group, CE China will reflect the major assets and strengths of what IFA stands for: focusing on the retail landscape and bringing together key industry players with their retail counterparts from local and international markets.

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About CE China
CE China, a global IFA event, is designed to link premium brands, important market players and retailers. The show is a vibrant platform that unites global brands with Asian retailers keen to bring new products to their customers. To expand the successful concept of IFA in Berlin, and to enhance the benefits for both exhibitors and visitors at the show, CE China is going to welcome its first German Pavilion powered by the German Ministry for Economic Affairs in this year’s edition.