Why sponsor at IFA
Sponsoring at IFA Berlin means connecting with over 215,000 visitors from around the world. IFA draws unmatched attention from local and international media, with over 4,500 press representatives, key policymakers, and top industry leaders. Berlin provides a unique platform for visibility and influence. Make your brand part of the global tech conversation. Sponsor the future of innovation.
Brand Exposure
Gain visibility among 215,000 visitors from 139 countries, including top industry leaders, decision-makers, and tech enthusiasts.
Powerful Media Reach
Reach over 4,500 media representatives from 101 countries with a global media reach of 219 billion, ensuring extensive press coverage before, during, and after the event.
Audience Engagement
Leverage interactive brand activations, live demos, and immersive experiences to create lasting impressions and meaningful connections.
Networking & Partnerships
Meet key players in the global tech ecosystem, from policymakers to retailers, and forge strategic partnerships that drive long-term growth.
Lead Generation & Business Growth
Sponsorship at IFA is an investment, not an expense. Generate high-quality leads, boost sales, and position your brand as an industry leader.
Social Media & Digital Amplification
Extend your brand’s impact beyond the event with digital and social media exposure, reaching millions worldwide through IFA’s channels.
Unlock exclusive Sponsorship Opportunities
Partner with IFA and connect with a global audience at the world’s leading innovation platform. Explore our tailored sponsorship opportunities designed to amplify your brand’s impact.
Believe the hype
See what the biggest names and top industry players have to say about IFA. With IFA100, we celebrated 100 years of innovation and excellence!
In short: our presence at the fair was a full success. This motivates us and our trade partners to look forward to the Christmas business.
We took so many positive impressions with us on our way home and are excited about 2024, when IFA will open its doors for the one hundredth anniversary edition.
Our IFA conclusion is more than positive. We made a real statement with our appearance as lead partner at this year's IFA! The fair provided us with an ideal platform to present Hisense and Gorenje as strong brands and communicate our ambitious goals.
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Your brand in the spotlight
Sponsorship at IFA provides tailored opportunities to reach your target groups pre-show, onsite, and post-event, ensuring your investment translates into measurable outcomes like increased sales and strategic growth. Align your brand as a global industry leader, expanding recognition beyond your current markets and solidifying your presence in international territories.
Navigate IFA
Find your way around IFA and the entire Messe Berlin grounds with our detailed floor plan of all Show Areas.
IFA Sponsoring FAQs
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1. Why should my company sponsor IFA Berlin?
Sponsoring IFA Berlin puts your brand in front of 215,000+ attendees from 139 countries, including decision-makers, media representatives, and industry leaders. With over 4,500 journalists covering the event, sponsorship ensures global visibility, high-impact branding, and valuable business connections. Whether you aim to enhance brand awareness, generate leads, or engage directly with key industry players, IFA Berlin provides unmatched marketing and networking opportunities.
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2. What sponsorship opportunities are available at IFA Berlin?
IFA Berlin offers a wide range of customizable sponsorship packages, including on-site branding, digital promotions, VIP events, speaking engagements, and exclusive activations. From high-visibility advertising spots to interactive experiences, sponsors can tailor their approach to align with their marketing goals. Whether you seek brand exposure, thought leadership, or direct consumer engagement, IFA provides targeted solutions for maximum impact. Get in touch to explore our tailored sponsorship opportunities.
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3. How can sponsorship at IFA help generate business leads?
IFA is a platform for trade visitors, retailers, and key industry stakeholders, offering sponsors direct access to decision-makers and potential business partners. With over 12,000 scheduled B2B meetings via the IFA App, sponsors can maximize their ROI by connecting with high-quality leads in real-time. Sponsorship enhances brand credibility and trust, making it easier to convert prospects into long-term partners or customers.
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4. What kind of media exposure can sponsors expect?
IFA Berlin attracts global media coverage from top-tier news outlets, tech publications, and influential content creators. Sponsors benefit from extensive press exposure, social media engagement, and digital amplification, ensuring their brand reaches millions worldwide. With dedicated PR campaigns, branded content, and on-site activations, IFA sponsorship offers unparalleled media visibility before, during, and after the event.
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5. How can my company apply for sponsorship at IFA Berlin?
Applying for sponsorship at IFA Berlin is simple. Get in touch with our dedicated team to explore our sponsorship packages and find the right fit for your brand. Whether you're interested in on-site branding, digital promotions, or custom activations, we’ll help you create a tailored strategy to meet your marketing objectives. Contact us today to secure your sponsorship and make your brand a key player at IFA Berlin.